HFF Munich is expanding its successful program in serial storytelling: The new Master's program
Serial Storytelling: Created by AI & I (M.A.) launches in the winter semester 2026/27.
The four-semester program (120 ECTS) combines classical narrative craft with the possibilities of digital tools. Students learn how AI tools can support creative processes – without losing sight of human authorship.
The Human at the Center
AI is a tool, not a replacement: The focus is on developing the individual creative voice. Ethical reflection on the use of digital tools is an integral part of the program.